米国発祥のサステナビリティを推進するグローバルコミュニティ Sustainable Brandsは、博展が開催する「サステナブル・ブランド国際会議 2021 横浜」において、アジア太平洋地域のブランドとイノベーターに焦点を当てた初めてのリージョナルカンファレンス「SB 2021 ASIA-PACIFIC」を同時開催することを発表しました。　以下、Sustainable Brandsの発表内容です。

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Japan, November 16, 2020- Sustainable Brands (SB) is pleased to announce its first HYBRID (both live and virtual) conference “SB 2021 ASIA-PACIFIC” is being prepared to debut February 24-25, 2021, hosted live from Yokohama, Japan.

The event will convene the largest dedicated community of brand and sustainability innovators in the Asia-Pacific Region.

Since 2006, SB’s Global Conference network has grown into a global movement with a mission to inspire, engage, and equip business leaders and practitioners who see social and environmental challenges as an essential driver of brand innovation, value creation, and positive impact.

To be continue to serve its global customer base and drive action against its mission during the COVID-19 pandemic, SB has successfully delivered a series of virtual events throughout 2020 which together have convened an even larger global audience, and resulted in top ratings from participants.

That said, our community has made it clear that they are keen to return to face to face get togethers as safety allows, and therefore, as various regions around the world slowly open up with appropriate safety precautions in place, the next innovation will be to create hybrid experiences that support both those who are able to, and choose to participate face to face following guidelines in place by local authorities, as well as those who prefer to continue to participate digitally from their own homes or offices.

SB’21 Asia-Pacific will be co-organized by SB’s local teams in Japan, Korea, Thailand and Malaysia) with the SB Japan team serving as host and lead organizer. By combining with SB 2021 Yokohama and changing the events to a hybrid conference, SB Asia Pacific can provide a COVID-19 safe environment for providing the most up-to-date information to the broadest group of stakeholders throughout the region.

As part of the program, attendees will hear from visionaries who are culturally attuned, purpose-driven, and action-oriented during an inspiring set of plenary presentations. Under the theme of “Regenerative Brands. Better Future”, the event will also offer 6 breakout sessions focused on social and environmental innovation, driving organizational change using SB’s Brands Transformation Roadmap, and using brand influence to enable better living through SB’s Brands for Good innovation and communications toolkit.

By attending SB’21 Asia-Pacific participants will meet and gain inspiration from a new generation of business leaders in Asia-Pacific region who are driving the future we seek.

Leveraging the knowledge and wisdom of SB’s regional teams toward resilient society, the event is expected to gather over 1,000 visionaries during the two days it will be held.

“In order to build sustainable and resilient societies regeneratively in a post-pandemic world, now is the time for us to rethink the way we will operate, says KoAnn Skrzyniarz, CEO and Founder of Sustainable Brands Worldwide.
“82% of our community leaders affirm that their efforts to build back better will either hold steady (35%) or accelerate (47%) post COVID, so now is the time to consider the direction and role that brands should aim for as plans for the future take shape.”

The program will feature plenary presentations from prominent speakers, including Ms. Skrzyniarz and others who will be announced shortly.

SB’21 ASIA-PACIFIC

Event Details (Live):
-Date: February 24th (Wed) / 25th (Thu)
-Venue: PACIFICO Yokohama North
-Attendance: 1,200 attendees
-Host: SB Japan (Hakuten Corporation) , SB Korea, SB Thailand, SB Malaysia
-Ticket: *Pre-registration required
2 Day Ticket \16,500-／1 Day Ticket \ 8,250-
*Above tickets include of tax

Event Content:
-Plenary sessions (Joint Plenaries with SB’21 Yokohama)
-Breakout sessions

About Sustainable Brands

Sustainable Brands is the world’s leading community of innovators for brands that are designing the future of the business world. Since 2006, its mission has been to inspire, engage and equip today’s businesses and their managers for long and short-term prosperity by taking control of a better future.

Online articles and conversations by topic,world-renowned events and regional events, a comprehensive e-learning library and discussion groups to facilitate community learning and commitment throughout the year. Sustainable Brands is a subsidiary of Sustainable Life Media whose headquarters are in California, USA.

Contact Information:

Sustainable Brands Japan (SB-J) Head Office (Hakuten Corporation)
〒104-0045　Tokyo-to, Chuo-ku, Tsukiji, 1-chome,1-13-14, NBF Higashi Ginza Square
E-MAIL: sb-asiapacific@sustainablebrands.jp